The Apple TV 4K is one of the best ways to stream all of your favorite content, but it's also one of the most expensive. You do get plenty for your money, however, with an App Store full of games and apps offered beyond the usual streaming options. Thankfully, there are often deals to be had if you know where to look. Right now, however, the deals are more about free services thrown in or clever tax-saving deals rather than cold, hard discounts.
Apple's 2022 Apple TV 4K was unveiled in the fall of 2022 and it looks mostly the same as its predecessors, but don't let the exterior fool you. It's undergone some significant changes internally. The new device is powered by Apple's A15 Bionic chip, for up to 50% faster CPU performance and up to 30% faster graphics compared with the 2021 model. Plus, Apple TV 4K now supports HDR10 Plus, in addition to Dolby Vision, for a more detailed picture.
The base model now offers 64GB of internal storage, up from 32GB previously, and retails for $129 -- down from $179. If you want a wired Ethernet port, something previously included in the base-spec Apple TV 4K, you'll need to go for the $149 model, though you'll also get 128GB of storage for that price.
Apple TV 4K (2022) pricing
Apple is offering a couple of different Apple TV 4K configurations for the 2022 iteration. The only differences are the capacity and the inclusion of Ethernet, but the price has changed. Here's how US pricing breaks down:
- Apple TV 4K (64GB, Wi-Fi): $129
- Apple TV 4K (128GB, Wi-Fi + Ethernet): $149
Best Apple TV 4K (2022) deals
Right now the 64GB Apple TV 4K model and the 128GB version are full price at Walmart. However, we have previously seen some discounts.
Right now you can save $5 on your new Apple TV, but there's another way to save a little bit more, too. B&H Photo has its own-brand B&H Payboo credit card that gives you the tax back as cash-back. That could be a decent chunk of change depending on where you live.
While you'll pay a dollar over its normal retail price at Best Buy, ordering the new Apple TV 4K there will score you three months of Apple TV Plus, three months of Apple TV Plus, four months of Apple Arcade and four months of Apple Music for new or returning subscribers.
Order your 2022 Apple TV 4K direct at Apple from $129. You'll score three months of Apple TV Plus with your purchase if you're new to the service and you can use your Apple Card to pay in installments and get 3% cash-back.
Order the Apple TV 4K at Target and you can have it shipped within a few days or available to pick up in-store within hours. There's no direct discount, but Target RedCard holders can save 5%, as always, which works out to as much as $7.50 off the top-spec model. Stocks are low though, so you might struggle depending on where you're located.
The Apple TV 4K is not currently available at Amazon. We have seen it go for as low as $123 there previously.