We're less than two weeks away from Amazon's massive October Prime Day sale, which is sure to bring some of the best prices of the year on all kinds of tech, including Fire TVs. And while the event officially kicks off on Oct. 10 this year, you don't have to wait until then to start saving big. The tech retailer is currently offering a whopping $120 off this 43-inch Toshiba C350 4K smart Fire TV, which drops the price down to $210 -- just $10 more than the all-time low. And unlike most deals you'll see during the main sale, you don't have to be a Prime member to take advantage of this discount.

With a 43-inch display, this 2023 Toshiba might be a little small for your living room, but is great for smaller spaces like the bedroom. It boasts a 4K ultra HD resolution, along with Dolby Vision HDR and HDR10 support for vivid colors and sharp contrast. It comes equipped with Amazon's Fire TV OS, so you can access all your favorite streaming apps right out of the box, and the remote has a built-in microphone that allows you to browse hands-free using Alexa. It's also equipped with Apple AirPlay, so you can easily stream content wirelessly using your iPhone, iPad or other Apple devices. There is no set expiration for this deal however, so we'd recommend getting your order in sooner rather than later if you don't want to miss out on these savings.

And if you're in the market for a different model or size, you can check out our full roundup of all the best TV deals for even more great bargains.