Amazon's free, ad-supported streaming service, Freevee, will be no more, Deadline reported on Tuesday. The company plans to shut the service down over the coming weeks in regions where it's currently offered, specifically the US, Germany, Austria and the UK.
Customers will still be able to access Freevee content within the Prime Video streaming app, whether they have an Amazon Prime account or not. Original programming such as Jury Duty, Alex Rider and Judy Justice will stream via Prime Video along with other content under the Freevee umbrella. If you do not have a Prime Video account, you'll see titles marked as "Watch for Free" when you open the app. Prime Video subscribers will not see a change in content when Freevee shutters, according to Deadline.
It is unclear when the Freevee migration will be complete for customers in the US. Amazon did not immediately respond to a request for comment.
Initially launched in 2019 as IMDb Freedrive with a name-swamp to IMDb TV, the platform was rebranded as Freevee in 2022. Since then, Amazon built a slate of original and licensed movies and TV shows that include Bosch: Legacy, The Lego Movie, The Good Wife, Shameless, Bewitched and Project Runway. The streaming service also includes some Amazon originals like the first three seasons of The Boys and a roster of live FAST channels that air 24/7.
The move comes as Amazon ramps up new upgrades to Prime Video, such as its AI-powered X-ray recap feature and a redesign that rolled out this past summer. For more news about streaming, check out our coverage on what it's like to stream Prime Video with ads, our NFL guide and free movies to watch this month.