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Jaguar’s ‘Copy Nothing’ campaign: Lessons for retailers on rebranding risks

Posted: 2024-11-29 03:03:24

Original link: https://insideretail.com.au/sectors/jaguars-copy-nothing-campaign-lessons-for-retailers-on-rebranding-risks-202411

The car-maker’s rebrand has drawn significant backlash. A branding expert explains why. The post Jaguar’s ‘Copy Nothing’ campaign: Lessons for retailers on rebranding risks appeared first on Inside Retail Australia.

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