Myer has unveiled the second and final stage of its redevelopment of the Myer Hobart store.

Myer’s 12,500sqm of floor space across five floors will feature fashion, homewares and entertainment.

The new store has some additional local and international brands which include Tommy Hilfiger, Marcs, Superdry Womens, Nana Judy, Jack & Jones, Staple the Label, Champion, B.O.D by Rachael Finch, Peter Alexander and Build a Bear.

The first stage of the redevelopment of Myer Hobart was completed in November 2015, the second and final stage was unveiled on April 19.

In 2007 the Liverpool Street store was destroyed by fire and in 2016, the store was again damaged when an underground rivulet caused a brick wall to collapse, pushing water into the store’s basement.

Myer executive chairman Garry Hounsell, Myer Hobart store manager Peter Monachetti, Myer ambassador Rachael Finch, Deputy Premier of Tasmania, the Hon Jeremy Rockliff MP, and Lord Mayor of Hobart, Alderman Ron Christie were at the launch of the new store.

“I’m thrilled to be opening the second and final stage of our Myer Hobart store today, which demonstrates our strong commitment to our loyal Hobart customers and the wider community,” Hounsell said.

“We now have more than 12,500 square metres, across five floors, of fashion, homewares and entertainment with some wonderful new brands for our customers to experience – there really is.”

Access exclusive analysis, locked news and reports with Inside Retail Weekly. Subscribe today and get our premium print publication delivered to your door every week.