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How a cute mascot turned Thai bakery chain Butterbear into a phenomenon
Posted: 2024-07-30 01:43:42
Original link: https://insideretail.com.au/sectors/how-a-cute-mascot-turned-thai-bakery-chain-butterbear-into-a-phenomenon-202407
Every weekend, the EmSphere shopping mall in Bangkok transforms into a haven for Butterbear enthusiasts. The post How a cute mascot turned Thai bakery chain Butterbear into a phenomenon appeared first on Inside Retail Australia.
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