“Myer has been made aware of this issue by Mattel and stock is being removed from stores and online,” a spokesperson said.

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Wicked Pictures, which owns the URL printed in error, is an adult film company based in California. It has operated since 1993.

When directed to Wicked.com, a pop-up warns that the page is restricted to adults 18 plus only and displays content of a pornographic nature. Whereas on WickedMovie.com, fans of the movie musical can view booking times for the film.

The dolls, which include leading characters Elphaba and Glinda, and sing 15-second snippets of songs from the film, are listed with an RRP of $49.99 on Kmart’s website and $59.99 on Myer’s.

On eBay, some misprinted products are already being touted as collectables and are listed for sale at more than $100.

A note on Kmart’s website lists the figurines as “suitable for ages: 4+ years”.

The Wicked movie will begin showing in cinemas later this month and features Ariana Grande, Cynthia Erivo and Jeff Goldblum in a big-screen adaptation of the beloved book-turned-musical.

It’s a revisionist take on The Wizard of Oz tale from the perspective of Elphaba, the Wicked Witch of the West. The musical has been an immense success globally.

Last year, it overtook Cats to become the fourth-longest-running musical in Broadway history, with more than 8100 performances. It premiered in Australia in 2008.

Earlier this month, the high-profile cast visited Sydney and walked a yellow-brick carpet to promote the film.

Mattel said consumers who already had the dolls were advised to discard the product packaging or obscure the link and could contact Mattel Customer Service for further information.

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