Foxtel plans to retrain staff on obligations related to betting advertising under its code. It has also introduced new controls to ensure gambling ads are not improperly broadcast during live events.

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“Foxtel self-reported a single breach of the Subscription Broadcast Television Codes of Practice resulting from human error during a live half-time football broadcast,” a spokesperson said. “While the breach was inadvertent, Foxtel recognises this is not acceptable and has rolled our refresher training to all relevant staff and our presenters.”

News Corp, which is the majority owner of Foxtel, has local ambitions to grow a gambling service. The company, which also publishes The Australian, The Daily Telegraph and The Herald Sun has held talks with prospective industry partners about the potential to launch a service in Australia, which would become known as FoxBet. FoxBet is owned by Fox Media, which is run by Lachlan Murdoch (the co-chairman of News Corp).

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